Aspire to Be Podcast, Episode 3: Tiffani Utz Join me for a conversation with Tiffani Utz in Episode 3 of the Aspire to Be Podcast! Tiffani Utz sits down to discuss her career as a teacher, an elementary school principal and an administrator, and the importance of servant leadership. Tiffani didn’t initially set out to become an educator like the rest of her family, but there was no denying that education was her calling. The similarities between the educational system...Read More
Aspire to Be Podcast, Episode 2: Jeff Taves Join me for a conversation with Jeff Taves in Episode 2 of the Aspire to Be Podcast! Jeff Taves, an experienced executive and now entrepreneur, discusses his working for companies like IBM, Gartner, among others, and how these experiences have led him to take the leap into business ownership. Our careers have both taken some unexpected turns. Along the way, we’ve shared the highs and the lows over the last two decades....Read More
Saying Good-Bye to 2023 and Hello to 2024! 2023 has been a fantastic blur. The only way I can describe it as a comedy of sorts, a psychological thriller, and a horror film all rolled into 12 months. With every plot twist, a new challenge. And while it might not have been the most ideal happily ever after, it provided great entertainment and growth opportunities as I embrace a New Year. Some of the most profound lessons: Trust in the...Read More
Engaging with Communities in Pennsylvania Leveraging her platform and experience, Julie and her team at Junction Creative are focused on delivering training programs, leadership workshops, and content all designed to assist businesses in reaching the next milestone. With a focus on people, process, and performance, leaders can active strategies and motivate team to improve the bottom line. Learn more about the Be the Destination Marketing Symposium held in Gettysburg, PA to an audience of 70 regional businesses and organizations. Julie...Read More
Some of the best communication goes completely unnoticed. It’s likely that the people you admire, those who speak flawlessly, have honed speaking, storytelling, and writing with practiced intention. My earliest memories include watching Barbara Walters and Tom Brokaw deliver the evening news. I studied everything about the newscast, from how the story was written to how it was delivered. I wanted to understand how journalists crafted news in a way that was engaging for viewers of all ages and backgrounds....Read More
Julie Cropp Gareleck was featured on NBC Affiliate Atlanta and Company to highlight Junction Creative, a full-service marketing agency she founded in 2009, as well as to tease her new book that is set to be published in 2024.Read More
Ask any small business owner if they went into business to become an armchair marketer. Marketing requires that you know where to connect with your customers or how to expand your business. Finding and understanding your audience is where many small businesses hit a stumbling block. Regardless of your business segment, it’s critically important to understand who your business serves. Determining your audience helps to find the right fit and prevents wasted spending on ads or misaligned social media campaigns.Read More
The American workplace is now made up primarily of 4 generations: Generation Z (born 1997 and after), Millennials (born 1981-1996), Generation X (born 1965-1980), and baby boomers (born 1946-1964), with the silent generation being more of a rarity. While experts differ on the exact beginning and end of each generation, this makes for a particularly interesting challenge for managers and C-level executives in the workplace today.Read More
Every entrepreneur across the globe is in search of success. Success in business and success in life. So why do so many businesses fail? According to Entreprenuer.com, by the end of one year, 20% of small businesses will fail, By the end of year two, 30% of those businesses will fail. By the end of ten years, 70% of those businesses will have failed. The question then becomes, is there a common denominator?Read More
Julie Cropp Gareleck, CEO and Managing Partner, Junction Creative, participated in Atlanta Business X’s Radio Show “Tuesdays with Corey.” Gareleck shared insights from her days as a waitress in Gettysburg, PA to her current position as the CEO of her Atlanta based firm. Corey Rieck, President and Founder of The Long Term Care Planning Group, sponsors the show each month, highlighting women entrepreneurs, CEOs, and executives.Read More
